School districts across the country are facing what has been described as the “most difficult budget season ever.” With ESSER funds expiring, inflation driving up operational costs, and shifting student enrollments, financial leaders are being asked to make difficult decisions with long-lasting implications. Yet, many districts are unprepared, relying on outdated tools and reactive budgeting rather than strategic, data-informed planning.
Frontline’s “K-12 Lens” asked which source K-12 business leaders primarily rely on for data-driven decisions. More selected intuition and experience (59%) than any other option.
Expert Insights: The Power of K-12 Financial Analytics
Ryan Ghizzoni and Heather Taylor, Analytics Advisors at Frontline Education, along with Jennifer Knapp, treasurer at Independence Local Schools, weigh in on how financial analytics can streamline decision-making and strengthen transparency and trust.
A Smarter Approach to K-12 Budgeting and Finance
Effective school budgeting is no longer just about balancing the books. It’s about strategy. Districts need the ability to analyze financial trends, identify inefficiencies, forecast costs, and model the impact of key decisions. Without robust analytics, they risk reactive cuts, underfunded programs, and missed opportunities to secure resources for student success.
Other industries, like healthcare, corporate finance, and higher education, have embraced advanced analytics to drive smarter decision-making. K-12 can do the same. By integrating historical financial data, state and national benchmarks, and predictive modeling, districts can take a more proactive, data-informed approach. This leads to optimized spending, stronger financial planning, and greater transparency. It also builds trust with stakeholders and ensures that budgets align with both fiscal realities and student needs.
“The whole goal with predictive analytics is to take calculations that right now require numerous different inputs and get those to where, with just a few clicks, you’re able to get far more accurate projections in place that are statistically reliable. That allows districts to focus on making informed decisions rather than spending time on tedious number-crunching.”
Ryan Ghizzoni, Senior Manager, Analytics
Understanding the Four Pillars of Analytics
Not all analytics serve the same purpose. In K-12 financial management, different types of analysis answer different questions, like what happened, why it happened, what could happen next, and what actions to take. Together, these four pillars create a comprehensive approach that enables districts to make informed, strategic financial decisions.
- Descriptive Analytics: This approach focuses on understanding what has happened within a district’s finances. By leveraging historical data, finance leaders can identify spending trends, track budget performance, and monitor key financial metrics.
- Diagnostic Analytics: Once past trends are identified, the next step is understanding why those patterns occurred. This type of analysis enables finance teams to pinpoint the root causes of budget fluctuations, unexpected cost increases, or revenue shortfalls.
- Predictive Analytics: By incorporating state and national data alongside district financial data, finance leaders can anticipate future financial scenarios. This approach helps districts forecast expenditure patterns, assess the potential impact of policy changes, and prepare for enrollment shifts or economic fluctuations.
- Prescriptive Analytics: The final stage in this analytical framework focuses on what actions should be taken. Prescriptive analytics provides scenario modeling capabilities that allow districts to explore various financial strategies, test budget adjustments, and make data-driven recommendations to stakeholders.
“Financial data alone is not enough. Understanding the ‘why’ behind trends is essential. Without diagnostic analytics, districts may overlook key factors impacting their budgets.”
Heather Taylor, Manager, Analytics
Proactive Financial Storytelling: Controlling Your District’s Narrative and Engaging Stakeholders
In today’s climate, where school budgets are under increased scrutiny, it is essential that district leaders take charge of their financial narrative. Misinformation or incomplete interpretations of financial data can quickly take hold in the public sphere, leading to misplaced concerns about spending efficiency.
“It’s important for you to tell your district’s story, and don’t let someone else tell it for you. In some cases, the narrative is that districts are spending too much. They’re wasteful spending and don’t need additional funds. And in some cases, you hear that they actually need less funds. So, one of the things that is important is explaining what has happened in the district and what is going to happen next.”
Ryan Ghizzoni, Senior Manager, Analytics
But What If Your District’s Story isn’t One That Your Community Wants to Hear?
When district finance leaders are closely monitoring the factors that impact their spending and using analytics tools to ensure that increased spending is truly needed, they may still face tough questions, especially when the numbers show a significant increase. But even difficult financial stories, like rising costs, can be understood and accepted when the data clearly explains why those decisions were necessary.
“Your district might see some larger increases in spending, that may be higher than what the inflationary rate was. That doesn’t mean you have a bad story to tell. You just have to contextualize it with a specific reason why. Did you have additional needs because of an increase in special needs students? Did you have a larger than anticipated kindergarten class that caused you to hire an additional teacher? Did you have some new developments in your district that required additional transportation? Using comparative data can really help narrow it down to provide the context you need to support your past decisions.”
Ryan Ghizzoni, Senior Manager, Analytics
Increasing the Accessibility of your District’s Financial Narrative
Transparent, proactive communication backed by strong financial data ensures that stakeholders, from parents to policymakers, understand the district’s financial landscape.
“In addition to being proactive, K-12 finance leaders should not be afraid to insert commentary to help support the narrative, because otherwise people are going to look at the data and draw their own conclusions.”
Heather Taylor, Manager, Analytics
Make Tough Calls with Analytics on Your Side
Hear from three K-12 experts on how analytics can empower district leaders to tackle today’s big challenges, from salary freezes to redrawing boundaries that impact entire communities.
A well-structured financial story not only strengthens community trust but also serves as a critical tool for advocating necessary resources. Considering adult learning needs in financial communication is key.
“Breaking down per-student spending into daily costs makes it more relatable for community members. Many do not realize how different today’s education model is from what they experienced, making it essential to strategically communicate not just the cost but how those dollars are being used effectively. When we compare spending trends to inflation or other economic benchmarks, it’s clear we are being responsible stewards of taxpayer dollars by maximizing resources, finding additional funding sources and delivering a high-quality education without overextending our general fund.”
Jennifer Knapp
When communicating your district’s budget, both the message and the delivery matter. Clarity, transparency, and strategic framing ensure that stakeholders not only understand the numbers but also see the impact behind them.
“Nice bright colors, large, easy-to-see visuals. Instead of including all the incremental data points, highlight some of the key areas to draw peoples’ attention to.”
Heather Taylor, Manager, Analytics
By making financial information more accessible through clear, engaging visuals, district leaders can ensure their audience grasps the most important takeaways, leading to more productive discussions and informed decision-making. District leaders must stay ahead of the conversation by regularly publishing financial updates, contextualizing expenditure changes, and clearly articulating long-term funding strategies.
Integrated Analytics for Deeper Insights
A truly strategic financial approach requires more than just district-level data. By integrating state and national benchmarks, K-12 finance leaders can gain a clearer picture of where their district stands in relation to others, allowing them to:
- Identify areas of overspending or underinvestment compared to similar districts.
- Forecast economic and demographic changes that could impact future budgets.
- Model potential cost-saving initiatives and evaluate their long-term impact.
- Strengthen financial transparency with stakeholders by providing clear, data-driven justifications for budgetary decisions.
The value of integrated analytics extends beyond budget offices. It’s a tool for superintendents, school boards, and community leaders to align financial decisions with long-term district goals. When used effectively, these analytics shift financial planning from a reactive exercise to a proactive strategy, empowering education leaders to safeguard fiscal sustainability while continuing to invest in student success.
“Our district relies heavily on local funding, with state and federal contributions making up only a small portion of our budget. That means every day, we’re competing for our community’s discretionary dollars. To earn their trust and support, we’re committed to delivering exceptional educational outcomes while staying within our financial means. Data plays a critical role in this, helping us make informed decisions that prioritize what’s best for students while maximizing every dollar we have.”
Jennifer Knapp
The Call to Action: Data-Driven Financial Leadership
K-12 education is at a financial crossroads, and the decisions made today will shape the future of schools for years to come. By adopting a data-driven approach that includes descriptive, diagnostic, predictive, and prescriptive analytics, district leaders can navigate uncertainty with confidence, ensuring that every dollar spent contributes to sustainable, high-quality education.
The challenge ahead is significant, but with the right analytics framework in place, school districts can move beyond survival mode and towards a future of strategic, informed financial leadership. Those who invest in robust financial analytics today will be the ones who successfully weather economic shifts, maintain educational excellence, and build stronger, more resilient school communities.
Discover the Power of Frontline Analytics
Frontline Analytics equips K-12 finance leaders with data-driven insights to streamline budgeting, improve forecasting, and make informed financial decisions with confidence.
Ellen Agnello
Ellen is a graduate assistant at the University of Connecticut. She is a former high school English language arts teacher and holds a Master’s Degree in literacy education. She is working on a dissertation toward a Ph.D. in Educational Curriculum and Instruction.